What value can we place on community? For any business or charity, the trusted relationship you have with your organizational partners is priceless. Which is why keeping them engaged, positive and proud of their affiliation with you is a wise and worthy investment.
It can be easy to let momentum slip, rely on stale communications or allow too much time between touchpoints. You don’t necessarily need CRM technology to nurture these important relationships, just good old-fashioned attention and an astute contact approach.
How about making this the year to reinforce connections with your donors, volunteers, board members, staff, customers and clients? And let’s not forget about your vendors, neighbours, government reps and sector associations. The more personal and strategic your connections, the stronger your community, the more profound your impact.
A Chilco Street consultation on partner relations – whether you’re keeping them sweet or delving into damage control – can inject energy, intentionality and sustainability into your hard-won alliances. And that’s worth everything.